COOL IDEAS

	COOL IDEAS
	SAMPLE GALLERY
	CONTACT US

Tractor Supply Lawn & Garden Refresh

This sales kit, produced and shipped to all Tractor Supply stores nationwide, include the materials that each store needed to update and refresh their lawn and garden departments for the coming spring season. Included in the kit was a standee, shelf strips and other new signage, plus flip-book catalogue of available items, as well as other literature. Meyers produced kit items, assembled the kits and shipped to all Tractor Supply locations.

Hormel® Compleats® microwave meals

When Hormel Foods re-launched their Hormel® Compleats® microwave meals line of adult, quick and ready to eat meals this year, they turned to Meyers for help in designing and producing a sales kit, or "tool kit", for their sales team to use. While Hormel® Compleats® microwave meals had been in the marketplace for a few years, Hormel made significant changes to the product, including the addition of many new items such as comforting "home-style" recipes, restaurant inspired meals, and healthier lower calorie options, as well as keeping the traditional offerings.

Hormel's sales teams had great new products, but were now tasked with trying to get the essentially new line into the stores. And typically they would only have about five minutes to present so it was critical that the new "tool-kit" showcase the products and communicate to the stores how great the new Hormel® Compleats® microwave meals were, and how they would help drive traffic in the "center aisles". The end result, a collaborative solution between the award-winning designers at Meyers, and Hormel's marketing department, resulted in the new "Hormel® Compleats® microwave meals Tool-Kit", and a successful launch.

Hormel® Compleats® microwave meals

Samsung m620 sales promotion kit
These very unique sales promotion kits were created for the introduction, by Alltel, of the new Samsung m620 cell phone. There were two kits, an executive kit that was packed in an actual guitar case and included, among other items, a replica guitar and a real Samsung phone, plus other sales and promotional materials. The dealer kit contained a large standee as well as a sales materials, all packed in an attractive case.