Food Packaging: How to Choose the Right Material
The kind of food packaging you choose for your products can say a lot about your brand. Read on to learn how to choose the right type of packaging.
The kind of food packaging you choose for your products can say a lot about your brand. Read on to learn how to choose the right type of packaging.
Packaging products involve three levels. Here’s an overview of the three layers of packaging, which when combined together, protects and brings identity to products as a whole.
Take your product packaging design to the next level by following this helpful and informative guide.
Unboxing products is part of the customer experience. Make sure it’s a win for your brand with these tips.
Visually appealing and innovative packaging and labels can help level up your branding. The way your product presents itself in the industry is vital to your business’ growth.
Embracing green practices is not a fad or marketing gimmick. And for many of the world’s prominent brand owners, the drive for sustainability is something that permeates into all aspects of a brand’s products.
Learn how digital and flexo printing stack up against each other in label manufacturing to help you choose.
Product packaging not only protects what’s inside but also influences the buying decision of consumers. Here’s everything you need to know about the process.
Retail packaging matters when building your brand. What consumers see before buying a product has an impact in their purchasing decisions.
Here are the best practices to maximize the potential of retail packaging as a marketing tool.
Looking to redesign your product’s packaging? Knowing the different printing solutions available will help maximize your adjustments.
Meyers is in business to help brand owners meet this First Moment of Truth challenge. The retail environment is more competitive than ever.
Nobody’s perfect, but at Meyers that doesn’t stop us from pursuing perfection every day, with every project.
Exploring a potential business acquisition is a bit like searching for a new house. You spend time evaluating your options and looking for something that fits your needs.
Excellence is the goal of everything we do at Meyers, and it’s always rewarding to receive confirmation that our efforts are paying off.
Intelligent automation increases speed, but it should also improve consistency. Machines don’t get tired and they don’t lose focus.
Zero gets a bad rap. It’s nothing. It’s a shutout. It’s the short end of the stick whenever some movie bully suggests the object of their attention “drop the zero and get with the hero.”
Shopper marketing continues to evolve as a discipline. We’re developing new tools, new technologies, and new talent to power our future. But what does that future hold? And what skills will we need to compete successfully?
Loyalty is a two-way street… Customers will share personal data as long as the process is simple and the rewards are worth it.
Tell me if you’ve had this experience: You’re on a shopping trip and find a shirt you absolutely love. It’s the perfect color. It’s stylish. Everything about it speaks to you. It just doesn’t fit quite right.
People sometimes ask us whether it’s more important to invest in graphics or structure when they’re planning a new package or in-store display. Our answer – the short version, anyway – is, “yes.”
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